Process

A website client is a process, not a project.

Same steps every time, every gate checked, nothing figured out on the fly. This is the page we work from, published so you can hold us to it.

  1. Audit, free. Your address goes in. Within one business day you have the 50-plus-check report with every failure translated into what it costs you. You keep it either way.
  2. Call, thirty minutes. We go through the report together and ask what the site is for: calls, bookings, credibility, all three. If we are not the right fit, we say so here and you have lost thirty minutes. Book the call.
  3. Scope, one page. What we will build, what it costs, when it is done, what we need from you. You approve it in writing. Nothing starts before that. No exceptions.
  4. Deposit. Fixed-price work is paid in full; builds are half now. Stripe payment link, receipt by email. This is Gate 1: no build before the deposit has cleared.
  5. Content in. Your words, photos and logo, or ours if the scope says so. Days waiting on content do not count against the timeline, and we tell you when we are waiting.
  6. Design and build. Designed for how your field sells, built for a phone first. You see a working page, not a picture of one.
  7. Revisions. The rounds in the scope. Each round is one consolidated list, so nothing gets lost in a thread.
  8. The gate. Every page is run through the same 50-plus checks we run on audits: performance, accessibility, search setup, security, forms, mobile layout, copy. Zero failures, or it does not ship. You get the report.
  9. Go live. Balance paid, domain pointed, secure address confirmed, search engines notified, forms tested from a real phone on a cellular connection.
  10. Handover. The hosting project and the code repository are transferred to accounts in your name, two clicks on our side the moment the balance clears, or held under the studio while you keep a Care Plan and transferred free within five business days whenever you ask. Your domain and Google accounts were yours from day one. A short written guide to what you now own.

The gates

What has to be true before the next step.

Gate 1

Scope approved in writing and deposit cleared. No work before this.

Gate 2

All content received, or the studio is writing it under the scope.

Gate 3

Design approved on a real page, viewed on your own phone.

Gate 4

Every page passes the 50-plus-check gate with zero failures. Lighthouse mobile performance 90 or better, accessibility 100, SEO 100.

Gate 5

Forms tested live from a phone on cellular. Every link followed by hand.

Gate 6

Domain and Google accounts confirmed in your name, and the hosting and code transfer ready to send the moment the balance clears, before the balance is invoiced.

What you own

Your domain from day one. Your site the moment it is paid for.

Your domain is registered to you from day one, because it is the one thing that takes days to move and the one thing nobody should be able to hold over you. The site is built under the studio's hosting and code accounts so you do not have to open three accounts before we start, and it is transferred to you on final payment, or kept under the studio on a Care Plan and transferred free within five business days whenever you ask. We never ask for a password. When a studio holds your domain, leaving costs you your website. That is not a relationship, it is a cage, and we do not build cages.

Talk to the studio

Call, text, or send a note.

We reply within one business day. If it is urgent, the phone is fastest.

Three fields and a message. No account, no newsletter.

Received. We reply within one business day.

Call Text Free audit